4 Ways to Use TikTok to Promote Your Health and Wellness Brand

The TikTok platform is one of the fastest growing social media outlets as of late, with some estimates claiming it will surpass 1.5 billion users in 2022. Originally the home for dance videos and comedic clips, TikTok has rapidly shifted its focus to a video hosting solution covering just about anything. As its popularity grows—especially […]

5 Must-Do’s When Making a Sales Forecast

Sales forecasts are essential to nearly every aspect of a company’s functionality, from marketing to finance and everything in between. An accurate sales forecast will provide the information needed to estimate budgets, predict inventory and supply chain operational cycles, determine if you should be recruiting or training for increased opportunities on the horizon, and more. […]

3 Reasons Why You Should Get Your Brand On Amazon

To say Amazon is a strong competitor in the e-commerce realm is an understatement. As it stands now, the company dominates digital sales globally and is largely uncontested in the arena. With shoppers looking for convenient purchasing options from the comfort and safety of their homes, The New York Times stated that the lasting effects of the COVID-19 pandemic have tripled Amazon’s revenue in 2021 compared to 2020. Amazon’s e-commerce market […]